At MASE, we have a bold mission: we want to eliminate all consequences of bicycle crashes worldwide. That may sound ambitious, and it is. But we believe that no cyclist should have to associate their sport or daily commute with the fear of serious injury or unknown dangers. Thanks to modern safety technology, we can now actively shape a better future.

The challenge

Every year, millions of cyclists suffer the consequences of falls, many of which are preventable or could be drastically reduced in severity. Upper body injuries in particular can be life-changing.

Our answer: Intelligent protection with MASE AIRDING

With MASE AIRDING, we are setting new standards in safety. Our airbag technology detects risky situations before impact occurs and deploys optimal protection in a flash. Although the classic helmet remains indispensable, we see our system as a useful addition that significantly increases the level of protection.

For us, eliminating the consequences means

• No more serious consequences from falls: our airbag system kicks in where traditional equipment reaches its limits.

• More confidence and enjoyment: when fear disappears, cycling becomes really fun. We want to get more people cycling because they know they have the best possible safety.

Together toward a secure future 

We are MASE. Every day we work to develop and produce the world's best wearable airbags to not only mitigate bike crashes, but to eliminate their serious consequences altogether.

Become part of our vision. For more safety, enjoyment and progress on the bike - worldwide.